Privacy policy

1) Introduction and Contact Details of the Controller

1.1

We are pleased that you are visiting our website and thank you for your interest. Below, we inform you about how we handle your personal data when you use our website. Personal data is any data that can be used to identify you personally.

1.2

The controller responsible for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is NexaSwift GmbH, Feldbergstraße 20, 65529 Waldems, Germany, Tel.: +49 1605659383, E-mail: info@nexaswift.de. The controller responsible for processing personal data is the natural or legal person who alone or jointly with others determines the purposes and means of processing personal data.

2) Data Collection When Visiting Our Website

2.1

When you use our website for informational purposes only (i.e., if you do not register or otherwise provide us with information), we only collect the data that your browser transmits to the server (so-called “server log files”). When you access our website, we collect the following data, which is technically necessary for us to display the website to you:

Our website that you visited
Date and time of access
Amount of data transmitted in bytes
Source/referrer from which you came to the page
Browser used
Operating system used
IP address used (if applicable, in anonymized form)

Processing is carried out in accordance with Art. 6(1)(f) GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. The data is not passed on or used for any other purpose. However, we reserve the right to subsequently review the server log files if there are specific indications of unlawful use.

2.2

For security reasons and to protect the transmission of personal data and other confidential content (e.g., orders or inquiries to the controller), this website uses SSL or TLS encryption. You can recognize an encrypted connection by the string “https://” and the lock symbol in your browser’s address bar.

3) Hosting & Content Delivery Network

3.1 GoDaddy

We use the system of the following provider to host our website and display the page content: Go Daddy Operating Co LLC, 14455 North Hayden Road, Suite 226, Scottsdale, AZ 85260, USA.

All data collected on our website is processed on the provider’s servers. We have concluded a data processing agreement with the provider, which ensures the protection of our website visitors’ data and prohibits unauthorized disclosure to third parties.

For data transfers to the USA, the provider has joined the EU–US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.

3.2 Shopify

We use the system of the following provider to host our website and display the page content: Shopify International Limited, Victoria Buildings, 2nd Floor, 1–2 Haddington Road, Dublin 4, D04 XN32, Ireland (“Shopify”).

Data is also transferred to: Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada.

For data transfers to Canada, an adequate level of data protection is ensured by an adequacy decision of the European Commission.

4) Cookies

To make visiting our website attractive and to enable the use of certain functions, we use cookies, i.e., small text files that are stored on your device. Some of these cookies are deleted automatically when you close your browser (so-called “session cookies”), while others remain on your device for a longer period and allow page settings to be saved (so-called “persistent cookies”). In the latter case, you can find the storage duration in the overview of cookie settings in your web browser.

If personal data is also processed through individual cookies we use, processing is carried out in accordance with Art. 6(1)(b) GDPR either for the performance of a contract, in accordance with Art. 6(1)(a) GDPR if consent has been given, or in accordance with Art. 6(1)(f) GDPR to safeguard our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the website visit.

You can configure your browser to inform you about the setting of cookies and decide individually whether to accept them, or to exclude the acceptance of cookies for certain cases or in general.

Please note that if cookies are not accepted, the functionality of our website may be limited.

5) Contacting Us

When you contact us (e.g., via contact form or e-mail), personal data is processed solely for the purpose of handling and responding to your request and only to the extent necessary.

The legal basis for processing this data is our legitimate interest in responding to your request in accordance with Art. 6(1)(f) GDPR. If your contact is aimed at concluding a contract, the additional legal basis is Art. 6(1)(b) GDPR. Your data will be deleted when it can be inferred from the circumstances that the matter in question has been conclusively clarified, provided that no statutory retention obligations conflict with this.

6) Data Processing When Opening a Customer Account

In accordance with Art. 6(1)(b) GDPR, personal data is collected and processed to the extent necessary when you provide it to us when opening a customer account. Which data is required for opening the account can be seen from the input form on our website.

You can delete your customer account at any time by sending a message to the controller at the address stated above. After deletion of your customer account, your data will be deleted provided that all contracts concluded via the account have been fully processed, no statutory retention periods prevent deletion, and we have no legitimate interest in further storage.

7) Use of Customer Data for Direct Advertising

7.1 Subscription to Our E-mail Newsletter

If you subscribe to our e-mail newsletter, we will regularly send you information about our offers. The only mandatory information required for sending the newsletter is your e-mail address. Providing additional data is voluntary and will be used to address you personally. We use the so-called double opt-in procedure for sending the newsletter to ensure that you only receive newsletters after you have expressly confirmed your consent to receive the newsletter by clicking a verification link sent to the e-mail address provided.

By activating the confirmation link, you give us your consent to use your personal data in accordance with Art. 6(1)(a) GDPR. We store your IP address recorded by your Internet Service Provider (ISP) as well as the date and time of registration in order to be able to trace possible misuse of your e-mail address at a later point in time. The data collected when you subscribe to the newsletter will be used strictly for the intended purpose.

You can unsubscribe from the newsletter at any time via the link provided in the newsletter or by sending a corresponding message to the controller named at the beginning. After you unsubscribe, your e-mail address will be deleted from our newsletter distribution list immediately, unless you have expressly consented to further use of your data or we reserve the right to use data beyond this, which is permitted by law and about which we inform you in this policy.

7.2 Sending the E-mail Newsletter to Existing Customers

If you provide us with your e-mail address when purchasing goods or services, we reserve the right to send you regular offers by e-mail for similar goods or services from our range as those you have already purchased. In accordance with Section 7(3) of the German Act Against Unfair Competition (UWG), we do not need to obtain separate consent from you for this. Data processing is carried out solely on the basis of our legitimate interest in personalized direct advertising in accordance with Art. 6(1)(f) GDPR. If you objected to the use of your e-mail address for this purpose from the outset, we will not send you e-mails.

You are entitled to object to the use of your e-mail address for the advertising purpose described at any time with effect for the future by notifying the controller named at the beginning. For you, this only entails transmission costs at the basic rates. Upon receipt of your objection, the use of your e-mail address for advertising purposes will be stopped immediately.

8) Data Processing for Order Processing

8.1

To the extent necessary for contract processing for delivery and payment purposes, the personal data we collect will be passed on in accordance with Art. 6(1)(b) GDPR to the commissioned transport company and the commissioned financial institution.

If, on the basis of a corresponding contract, we owe you updates for goods with digital elements or for digital products, we process the contact data you provided when placing the order in order to inform you personally within the scope of our statutory information obligations in accordance with Art. 6(1)(c) GDPR. Your contact data will be used strictly for the purpose of communicating updates owed by us and will only be processed to the extent necessary for the respective information.

To process your order, we also work with the following service provider(s) who support us in whole or in part in the performance of concluded contracts. Certain personal data will be transmitted to these service providers in accordance with the information below.

8.2 Use of Payment Service Providers (Payment Services)

Amazon Pay
One or more online payment methods of the following provider are available on this website: Amazon Payments Europe s.c.a., 38 avenue J.F. Kennedy, L-1855 Luxembourg.
If you select a payment method where you pay in advance (e.g., credit card payment), your payment data provided during the ordering process (including name, address, bank and card information, currency and transaction number) as well as information about the contents of your order will be transmitted to the provider in accordance with Art. 6(1)(b) GDPR solely for payment processing and only to the extent necessary for this purpose.

Apple Pay
If you choose the “Apple Pay” payment method of Apple Distribution International (Apple), Hollyhill Industrial Estate, Hollyhill, Cork, Ireland, payment processing takes place via the “Apple Pay” function on your iOS, watchOS or macOS device by charging the payment card stored in Apple Pay. Apple Pay uses security features integrated into your device’s hardware and software to protect your transactions. To authorize a payment, you must enter a code set by you and verify via the Face ID or Touch ID function of your device.

For payment processing, the information you provide during the ordering process together with the information about your order is transmitted to Apple in encrypted form. Apple encrypts this data again with a developer-specific key before the data is transmitted to the payment service provider of the payment card stored in Apple Pay to execute the payment. Encryption ensures that only the website through which the purchase was made can access the payment data. After payment is completed, Apple sends your device account number and a transaction-specific dynamic security code to the originating website to confirm payment success.

Where personal data is processed during these transfers, processing is carried out exclusively for payment processing purposes in accordance with Art. 6(1)(b) GDPR.

Apple retains anonymized transaction data, including the approximate purchase amount, approximate date and time, and whether the transaction was successfully completed. This anonymization fully eliminates any personal reference. Apple uses the anonymized data to improve Apple Pay and other Apple products and services.

If you use Apple Pay on iPhone or Apple Watch to complete a purchase made via Safari on a Mac, the Mac and the authorization device communicate via an encrypted channel on Apple servers. Apple does not process or store this information in a format that identifies you. You can disable the ability to use Apple Pay on your Mac in your iPhone settings. Go to “Wallet & Apple Pay” and disable “Allow Payments on Mac”.

Further information on data protection for Apple Pay can be found at: https://support.apple.com/de-de/HT203027

giropay
One or more online payment methods of the following provider are available on this website: paydirekt GmbH, Stephanstr. 14–16, 60313 Frankfurt am Main, Germany.
If you select a payment method where you pay in advance, your payment data and order information will be transmitted in accordance with Art. 6(1)(b) GDPR solely for payment processing and only to the extent necessary.

Google Pay
If you choose the “Google Pay” payment method of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”), payment processing takes place via the Google Pay app on your mobile device (Android 4.4 “KitKat” or higher with NFC) by charging a payment card stored in Google Pay or another verified payment system (e.g., PayPal). To authorize a Google Pay payment of more than €25.00, your device must first be unlocked using the verification method you have set up (e.g., facial recognition, password, fingerprint, or pattern).

For payment processing, the information you provide during the ordering process together with information about your order is transmitted to Google. Google then transmits your payment information stored in Google Pay to the originating website in the form of a one-time transaction number used to verify a payment. This transaction number contains no information about the actual payment data; it is created as a one-time numeric token. For all Google Pay transactions, Google acts only as an intermediary for payment processing. The transaction is carried out solely between the user and the originating website by charging the payment method stored in Google Pay.

Where personal data is processed during these transfers, processing is carried out exclusively for payment processing purposes in accordance with Art. 6(1)(b) GDPR.

Google reserves the right to collect, store and evaluate certain transaction-specific information for each Google Pay transaction, including date, time, amount, merchant location and description, a description of purchased goods/services provided by the merchant, photos attached to the transaction, the name and e-mail address of the seller and buyer (or sender/recipient), the payment method used, your description of the transaction reason, and any offer associated with the transaction.

According to Google, this processing is carried out exclusively in accordance with Art. 6(1)(f) GDPR on the basis of the legitimate interest in proper accounting, verification of transaction data, and optimization/maintenance of the Google Pay service. Google also reserves the right to combine the processed transaction data with other information collected and stored by Google when using other Google services.

Google Pay terms of use:
https://payments.google.com/payments/apis-secure/u/0/get_legal_document?ldo=0&ldt=googlepaytos&ldl=de
Further information on data protection for Google Pay:
https://payments.google.com/payments/apis-secure/get_legal_document?ldo=0&ldt=privacynotice&ldl=de

Klarna
One or more online payment methods of the following provider are available on this website: Klarna Bank AB, Sveavägen 46, 111 34 Stockholm, Sweden.
If you select a payment method where you pay in advance, your payment data and order information will be transmitted in accordance with Art. 6(1)(b) GDPR solely for payment processing and only to the extent necessary.

If you select a payment method where the provider pays in advance (e.g., invoice purchase, installment purchase or direct debit), you will also be asked to provide certain personal data (first and last name, street, house number, postal code, city, date of birth, e-mail address, telephone number, and, if applicable, data on an alternative payment method).

To safeguard our legitimate interest in assessing our customers’ creditworthiness, this data is transmitted by us to the provider for a credit check in accordance with Art. 6(1)(f) GDPR. Based on the personal data you provide and additional data (e.g., shopping cart, invoice amount, order history, payment experiences), the provider checks whether the payment option you selected can be granted with regard to payment default and/or receivables default risks.

For the decision within the scope of the application review, identity and creditworthiness information from the following credit agencies may also be included in addition to provider-internal criteria in accordance with Art. 6(1)(f) GDPR:
https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_de/credit_rating_agencies

The credit assessment may contain probability values (so-called score values). Where score values are included in the result, they are based on a scientifically recognized mathematical-statistical procedure. Among other things, address data may be included in the calculation.

You can object to this processing of your data at any time by sending a message to us or to the provider. However, the provider may still be entitled to process your personal data if this is necessary for contractual payment processing.

PayPal
One or more online payment methods of the following provider are available on this website: PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22–24 Boulevard Royal, L-2449 Luxembourg.
If you select a payment method where you pay in advance, your payment data and order information will be transmitted in accordance with Art. 6(1)(b) GDPR solely for payment processing and only to the extent necessary.

If you select a payment method where we pay in advance, you will also be asked to provide certain personal data (first and last name, street, house number, postal code, city, date of birth, e-mail address, telephone number, and, if applicable, data on an alternative payment method).

To safeguard our legitimate interest in assessing your creditworthiness, this data is transmitted by us to the provider for a credit check in accordance with Art. 6(1)(f) GDPR. The provider checks, based on the personal data you provide and additional data (e.g., shopping cart, invoice amount, order history, payment experiences), whether the payment option you selected can be granted with regard to payment default and/or receivables default risks.

PayPal Checkout
This website uses PayPal Checkout, an online payment system from PayPal consisting of PayPal’s own payment methods and local payment methods from third-party providers.

When paying via PayPal, credit card via PayPal, direct debit via PayPal, or—if offered—“Pay Later” via PayPal, we transmit your payment data to PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22–24 Boulevard Royal, L-2449 Luxembourg (“PayPal”) for payment processing in accordance with Art. 6(1)(b) GDPR and only to the extent necessary for this purpose.

PayPal may carry out a credit check for credit card via PayPal, direct debit via PayPal or—if offered—“Pay Later” via PayPal. For this purpose, PayPal may transmit your payment data to credit agencies in accordance with Art. 6(1)(f) GDPR based on PayPal’s legitimate interest in assessing your creditworthiness. PayPal uses the result of the credit check regarding the statistical probability of payment default to decide whether to provide the relevant payment method. The credit check may include probability values (score values) which are based on a scientifically recognized mathematical-statistical procedure. Among other things, address data may be included in the calculation. You can object to this processing at any time by notifying PayPal. However, PayPal may still be entitled to process your personal data if this is necessary for contractual payment processing.

If the PayPal payment method “invoice purchase” is available and selected, your payment data is first transmitted to PayPal to prepare the payment, whereupon PayPal forwards it to Ratepay GmbH, Franklinstraße 28–29, 10587 Berlin (“Ratepay”) to execute the payment. The legal basis is Art. 6(1)(b) GDPR in each case. In this case, Ratepay carries out an identity and creditworthiness check in its own name to assess creditworthiness and transmits your payment data to credit agencies based on its legitimate interest in assessing creditworthiness in accordance with Art. 6(1)(f) GDPR. A list of the credit agencies Ratepay may use can be found here: https://www.ratepay.com/legal-payment-creditagencies/

If you use a local third-party payment method, your payment data is first transmitted to PayPal in accordance with Art. 6(1)(b) GDPR. Depending on the local payment method selected, PayPal then transmits your payment data for payment execution in accordance with Art. 6(1)(b) GDPR to the corresponding provider, e.g.: Apple Pay, Google Pay, iDeal, bancontact, blik, eps, MyBank, Przelewy24 (providers listed in the German text).

Further data protection information can be found in PayPal’s privacy policy: https://www.paypal.com/de/legalhub/paypal/privacy-full

Shopify Payments
One or more online payment methods of the following provider are available on this website: Shopify International Limited, Victoria Buildings, 1–2 Haddington Road, Dublin 4, D04 XN32, Ireland.
If you select a payment method where you pay in advance, your payment data and order information will be transmitted in accordance with Art. 6(1)(b) GDPR solely for payment processing and only to the extent necessary.

Sofort (instant bank transfer)
One or more online payment methods of the following provider are available on this website: Klarna Bank AB (publ), Sveavägen 46, 11134 Stockholm, Sweden.
If you select a payment method where you pay in advance, your payment data and order information will be transmitted in accordance with Art. 6(1)(b) GDPR solely for payment processing and only to the extent necessary.

9) Web Analytics Services

9.1 Leadinfo

This website uses the web analytics service Leadinfo provided by:
Team.Blue GmbH, Bunsenstr. 19, 40215 Düsseldorf, Germany.

Using cookies and/or comparable technologies (tracking pixels, web beacons, algorithms for reading device and browser information), the service collects and stores pseudonymized visitor data, including information about the device used such as the IP address and browser information. This data is evaluated for statistical analyses of user behavior on our website and to create pseudonymized user profiles.

Among other things, movement patterns (so-called heatmaps) can be analyzed, showing the duration of page visits and interactions with page content (e.g., text input, scrolling, clicks, and mouse-overs). Pseudonymization generally excludes direct personal identification. The data is not merged with personally identifiable data collected in other ways.

All processing described above, in particular the reading or storage of information on the device used, only takes place if you have given us your explicit consent in accordance with Art. 6(1)(a) GDPR. You may withdraw your consent at any time with effect for the future by disabling this service in the “Cookie Consent Tool” provided on the website.

We have concluded a data processing agreement with the provider to ensure the protection of our website visitors’ data and to prohibit unauthorized disclosure to third parties.

9.2 Shopify Analytics

This website uses the web analytics service provided by:
Shopify International Limited, Victoria Buildings, 2nd Floor, 1–2 Haddington Road, Dublin 4, D04 XN32, Ireland.

Data is also transferred to:
Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada.

We have concluded a data processing agreement with the provider to protect the data of our website visitors and to prohibit disclosure to third parties.

For data transfers to Canada, an adequate level of data protection is ensured by an adequacy decision of the European Commission.

10) Website Functionalities

10.1 LinkedIn Plugins

Our website uses plugins of the social network provided by: LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland.

These plugins enable direct interactions with content on the social network.

To increase the protection of your data when visiting our website, the plugins are initially disabled and integrated into the page using a so-called “two-click” or “Shariff” solution. This integration ensures that when you access a page of our website that contains such plugins, no connection to the provider’s servers is established yet.

Only when you activate the plugins and thereby give your consent to data transmission in accordance with Art. 6(1)(a) GDPR will your browser establish a direct connection to the provider’s servers. In this process, certain information about your device (including your IP address), your browser, and your page history will be transmitted to the provider and may be processed further there, regardless of whether you are logged into an existing user profile.

If you are logged into an existing user profile on the provider’s social network, information about interactions performed via the plugins will also be published there and displayed to your contacts.

You can withdraw your consent at any time by deactivating the activated plugin by clicking it again. However, the withdrawal does not affect the data already transmitted to the provider.

Data may also be transferred to: LinkedIn Inc., USA.

We have concluded a data processing agreement with the provider that ensures the protection of our website visitors’ data and prohibits unauthorized disclosure to third parties.

For transfers of data to the USA, the provider relies on the European Commission’s Standard Contractual Clauses, intended to ensure compliance with the European level of data protection.

10.2 YouTube

This website uses plugins to display and play videos from the following provider: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland.

Data may also be transferred to: Google LLC, USA.

When you access a page on our website that contains such a plugin, your browser establishes a direct connection to the provider’s servers at the latest when the video is played in order to load the content. In doing so, certain information, including your IP address, is transmitted to the provider.

If playback of embedded videos is started via the plugin, the provider also uses cookies to collect information about user behavior, create playback statistics, and prevent misuse.

If you are logged into a user account with the provider during your visit, your data will be directly assigned to your account when you click on a video. If you do not want this assignment, you must log out before clicking the playback button.

All processing mentioned above, in particular the setting of cookies for reading information from the device used, only takes place if you have given us your explicit consent in accordance with Art. 6(1)(a) GDPR. You can withdraw your consent at any time with effect for the future by disabling this service via the “cookie consent tool” provided on the website.

10.3 Google Translate

This website uses the “Google Translate” service of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”) via an API integration. To display the translation automatically after you select a language, the browser you use connects to Google servers. Certain browser information, including your IP address, is transmitted to Google.

Google may use cookies to store language settings. The information generated by the cookie about your use of this website (including the shortened IP address) is usually transmitted to and stored on a Google server.

In the processing described above, data may also be transmitted to servers of Google LLC in the USA.

If cookies are set when using Google Translate, the processing described above will only take place if you have given us your explicit consent in accordance with Art. 6(1)(a) GDPR. You can withdraw your consent at any time with effect for the future by disabling this service in the “cookie consent tool” provided on the website.

If no cookies are set, processing is carried out in accordance with Art. 6(1)(f) GDPR on the basis of our legitimate interest in the optimal marketing of our offering and a wide-reaching design of our website.

Further information on Google’s data protection provisions can be found here: https://business.safety.google/intl/de/privacy/

11) Tools and Miscellaneous

11.1 Lexware Office

We use the service of the cloud-based accounting software provider: Haufe-Lexware GmbH & Co. KG, Munzinger Straße 9, 79111 Freiburg, Germany, to handle our bookkeeping.

The provider processes incoming and outgoing invoices and, where applicable, also our company’s bank transactions in order to automatically record invoices, match them to transactions, and generate financial accounting in a partly automated process.

If personal data is processed in this context, processing is based on our legitimate interest in efficient organization and documentation of our business processes in accordance with Art. 6(1)(f) GDPR.

11.2 Cookie Consent Tool

This website uses a “cookie consent tool” to obtain effective user consent for cookies requiring consent and cookie-based applications. The tool is displayed to users when they access the site as an interactive user interface that allows consent for certain cookies and/or cookie-based applications by ticking checkboxes. By using the tool, all cookies/services requiring consent are only loaded if the user grants consent accordingly. This ensures that such cookies are only set on the user’s device if consent has been given.

The tool sets technically necessary cookies to store your cookie preferences. Personal user data is generally not processed.

If, in individual cases, personal data (such as the IP address) is nevertheless processed for the purpose of storing, assigning or logging cookie settings, this is carried out in accordance with Art. 6(1)(f) GDPR on the basis of our legitimate interest in legally compliant, user-specific, and user-friendly consent management for cookies and thus in a legally compliant design of our website.

An additional legal basis for processing is Art. 6(1)(c) GDPR. As controller, we are subject to the legal obligation to make the use of technically non-essential cookies dependent on the user’s consent.

Where necessary, we have concluded a data processing agreement with the provider that ensures the protection of our website visitors’ data and prohibits unauthorized disclosure to third parties.

Further information about the operator and the settings options of the cookie consent tool can be found directly in the corresponding user interface on our website.

12) Rights of the Data Subject

12.1

Applicable data protection law grants you the following rights as a data subject vis-à-vis the controller with regard to the processing of your personal data (rights of access and intervention), whereby the legal basis cited refers to the specific requirements for exercising these rights:

Right of access pursuant to Art. 15 GDPR
Right to rectification pursuant to Art. 16 GDPR
Right to erasure pursuant to Art. 17 GDPR
Right to restriction of processing pursuant to Art. 18 GDPR
Right to be informed pursuant to Art. 19 GDPR
Right to data portability pursuant to Art. 20 GDPR
Right to withdraw consent given pursuant to Art. 7(3) GDPR
Right to lodge a complaint pursuant to Art. 77 GDPR

12.2 RIGHT TO OBJECT

IF WE PROCESS YOUR PERSONAL DATA ON THE BASIS OF OUR PREVAILING LEGITIMATE INTERESTS WITHIN THE SCOPE OF A BALANCING OF INTERESTS, YOU HAVE THE RIGHT TO OBJECT TO THIS PROCESSING AT ANY TIME, FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION, WITH EFFECT FOR THE FUTURE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED. HOWEVER, FURTHER PROCESSING REMAINS RESERVED IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR PROCESSING WHICH OVERRIDE YOUR INTERESTS, RIGHTS AND FREEDOMS, OR IF PROCESSING SERVES THE ESTABLISHMENT, EXERCISE OR DEFENSE OF LEGAL CLAIMS.

IF YOUR PERSONAL DATA IS PROCESSED BY US FOR DIRECT ADVERTISING PURPOSES, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH ADVERTISING. YOU MAY EXERCISE THE OBJECTION AS DESCRIBED ABOVE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED FOR DIRECT ADVERTISING PURPOSES.

13) Duration of Storage of Personal Data

The duration for which personal data is stored is determined by the respective legal basis, the purpose of processing and—where applicable—also by the respective statutory retention periods (e.g., retention periods under commercial and tax law).

When personal data is processed on the basis of explicit consent pursuant to Art. 6(1)(a) GDPR, the data concerned is stored until you withdraw your consent.

If statutory retention periods exist for data processed in the context of contractual or quasi-contractual obligations on the basis of Art. 6(1)(b) GDPR, this data is routinely deleted after the retention periods expire, provided it is no longer necessary for contract fulfillment or contract initiation and provided we have no legitimate interest in further storage.

When personal data is processed on the basis of Art. 6(1)(f) GDPR, the data is stored until you exercise your right to object under Art. 21(1) GDPR, unless we can demonstrate compelling legitimate grounds for processing which override your interests, rights and freedoms, or the processing serves the establishment, exercise or defense of legal claims.

When personal data is processed for direct advertising purposes on the basis of Art. 6(1)(f) GDPR, the data is stored until you exercise your right to object under Art. 21(2) GDPR.

Unless otherwise stated in the other information in this policy regarding specific processing situations, stored personal data will be deleted when it is no longer necessary for the purposes for which it was collected or otherwise processed.